Common Mistakes Sellers Make That Cost Them Tens of Thousands

Most sellers don’t lose money because the market is bad.
They lose money because of small decisions made early that snowball later.

Here are the most common mistakes I see — and how to avoid them.

1. Overpricing “Just to See What Happens”

This is the big one.

Overpricing:

  • Reduces early buyer interest

  • Pushes serious buyers to better-priced homes

  • Forces price reductions later

The irony?
Homes that start too high often sell for less than those priced correctly from day one.

The market doesn’t reward optimism — it rewards accuracy.

2. Missing the Early Momentum Window

The first 14–21 days are critical.

That’s when:

  • Buyer alerts are fresh

  • Interest is highest

  • Competition is most likely

If momentum is missed early, buyers start asking “What’s wrong with it?” — even when nothing is.

3. Choosing the Wrong Selling Strategy

Offers Over, Fixed Price, Auction — none are “bad”.

What’s bad is using the wrong one for:

  • Your property type

  • Your local demand

  • Your target buyer

Strategy should fit the home, not the agent’s preference.

4. Spending Money in the Wrong Places

Many sellers:

  • Over-renovate

  • Under-prepare

  • Spend without advice

Not all improvements add value.
Some just make sellers feel better.

Smart preparation is targeted, not emotional.

5. Poor Presentation and Marketing

Buyers judge homes online before they ever step inside.

Weak photography, poor copy, or rushed presentation can:

  • Kill enquiry

  • Reduce competition

  • Impact price

You only get one first impression — and it happens digitally.

6. Ignoring Market Feedback

The market talks early.

Low enquiry, no offers, or repeated objections are signals — not inconveniences.

Ignoring feedback costs time.
Time costs money.

7. Letting Emotion Control Negotiation

Selling is emotional.
Negotiation should not be.

Common issues:

  • Taking offers personally

  • Holding out for unrealistic numbers

  • Walking away from strong buyers

Good negotiation balances emotion with data.

The Biggest Cost Isn’t on the Invoice

The most expensive mistake sellers make isn’t commission or marketing.

It’s:

  • Poor pricing

  • Weak strategy

  • Missed momentum

Those don’t show up as line items — they show up in the final result.

Final Thought

Most selling mistakes are avoidable with:

  • Clear advice

  • Honest pricing

  • A tailored strategy

If you’re planning to sell — now or later — understanding these pitfalls early can save you tens of thousands, not just stress.

A short, no-pressure conversation before making decisions can make all the difference.

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